For brands · Kannada influencer marketing

Kannada influencers for brand collaboration.
One family. Seven channels.

Maya Loka is the Kannada creator family from Mysuru, Karnataka: Shubha K and her family make every video themselves, for Kannada households that cook, shop and decide what the family buys. No agency in between. You talk to the people on camera.

5.2MYouTube subscribers across 7 channels
1.46BYouTube views
1.2Mfollowers on Facebook and Instagram
100+brands since 2014

Pick the audience, we pick the channel

Each channel has its own viewer. A product that fits one usually does not fit the others, so we place it where that household already watches.

Kannada mom & family influencer

Maya Loka · 2.95M

Shubha K's family channel: parenting, the children's routines, beauty, skincare, fitness, kitchen tips and family travel. Fits baby care, beauty, personal care, home and lifestyle brands.

See the channel

Kannada food influencer

Ruchi Paakashaale · 693K

Everyday Kannada home cooking since 2014, lunch-box recipes, kitchen tips. Plus Cakes & Bakes Paakashaale (438K) for baking and Maya Recipes (85K). Fits food, kitchen appliances, cookware and grocery brands.

See the channel

Farm, nature & tradition

My Village Life India · 1M

A dry piece of land turned into a jungle farm, pure organic and almost self-sustaining. 627M views from 50 films. Fits organic, wellness, traditional and Made-in-India brands.

See the channel

Telugu & UGC

Chittamma · Maya Loka Finds

The same kitchen and family in Telugu on Chittamma Telugu Vlogs. Maya Loka Finds makes product-first UGC videos for your own ads, pages and listings.

See Maya Loka Finds

Formats

YouTube

Integrated placement

The product used naturally inside a family vlog or recipe, in Kannada, by the person the audience already trusts.

YouTube

Dedicated video

A full video built around one product: review, demo, recipe or routine.

Shorts & Reels

Short-form

YouTube Shorts and Instagram reels, with Facebook alongside. Our Shorts have reached crores of views.

UGC

Videos you own

Product videos made for your ads and product pages, delivered as files.

Rates are shared on request, based on the channel, format and timing.

Brands that have worked with Maya Loka

100+ brands since 2014: beauty, baby care, pharmacy, jewellery, appliances and apparel.

Beauty & personal care

Himalaya · Mamaearth · Lakmé · Purplle · The Derma Co · Dr Sheth's · BBlunt · Faces Canada · Aqualogica · Good Vibes · Clariteens

Baby, family & health

LuvLap · Mylo · Popees · MedPlus · Ayuga · Amrith Noni · Alps Goodness

Home, retail & more

Amazon · Nestasia · Agaro · P.C. Chandra Jewellers · Shyaway · Staze · Millex · MecTURING · FRND

How a collaboration starts

1

Tell us the product

WhatsApp +91 861 824 1727 or email with the product, the goal and the dates.

2

We suggest the fit

Channel, format and timing, usually the same working day. If the product does not suit the audience, we say so.

3

We make it in-house

Written, shot and edited by the family between our home and the farm. You review before it goes live.

Questions brands ask

How do brands collaborate with Maya Loka?

Send the product and the goal on WhatsApp (+91 861 824 1727) or email. The family replies the same working day with the channel that fits and the format, and says so if the product does not suit the audience.

Which Kannada influencer suits a food or kitchen brand?

Ruchi Paakashaale (693K subscribers, Kannada home cooking since 2014), Cakes & Bakes Paakashaale (438K) and My Village Life India (1M, traditional food from the family's jungle farm).

Is there a Kannada mom or family influencer for baby care and household brands?

Yes. Maya Loka (2.95M subscribers) is Shubha K's family channel: parenting, the children's routines, beauty, fitness and the household. Baby care brands such as LuvLap, Mylo and Popees have run campaigns there.

Do you make UGC videos for brands?

Yes. Maya Loka Finds makes product-first UGC videos for brands to use in their own ads and pages, in Kannada and English.

Can a campaign run in Telugu too?

Yes. Chittamma Telugu Vlogs carries the same kitchen and family in Telugu.